EL TESORO ANEJO TEQUILA 750ML

El Tesoro Añejo Tequila 750 mL

• Tasting / Profile
   • Crafted from 100% blue Weber agave grown in the highlands of Jalisco (Los Altos region, at the historic La Alteña Distillery, NOM 1139). 
   • Aged for 2–3 years in American oak ex-bourbon barrels to develop depth while preserving agave character. 
   • Aromas: floral jasmine, baked/cooked agave, toasted oak character.
   • Palate: sweet agave meets vanilla, caramel, light pepper, oak spice and a refined finish. 
   • Finish: smooth, warm, with lingering pepper, oak and agave essence.

• Menu Versatility
   • Ideal as a premium sipping tequila—serve neat or on a large rock to highlight its rich profile.
   • Excellent base for elevated stirred cocktails like Tequila Old Fashioneds or luxury variations where aged character matters.
   • Incorporate into tequila flights as the aged anchor (Blanco → Reposado → Añejo) to showcase maturation.
   • Feature in special menu sections (“highland tequilas,” “aged agave highlights”) to support premium positioning.

• Operational Efficiency
   • Format: Standard 750 mL bottle — fits existing speed rails, back-bar and shelf storage.
   • Bottled at ~40% ABV (80 proof) — aligns with standard pour protocols.
   • Heritage production—traditional tahona-crushing, copper pot stills, and slower aging—supports consistency and premium story.
   • Strong brand recognition (El Tesoro) helps with turnover and reduces risk of slow-moving inventory.

• Profit Potential
   • High margin opportunity: priced in the premium tequila segment, supports strong by-the-glass and bottle pricing.
   • Upsell strategies: offer as a “premium tequila experience,” use in tasting flights, or pair with premium food offerings (e.g., aged meats, fine cheeses).
   • Leverage the production story and aging to justify higher check averages and promote guest engagement (e.g., “aged 2–3 years in bourbon barrels”).
   • Use bottle design and reputation as a back-bar anchor, enhancing perceived value and driving guest interest in impulsive pours.

El Tesoro Añejo Tequila 750 mL — 100% highland blue agave, aged 2-3 years in American oak; floral agave, vanilla, caramel & oak-spice in a refined sipping expression.